Vape Juice TPD primer guide
Vape Juice sits in a crowded price band, and the cheapest quote on the sheet is rarely the cheapest unit on your shelf. Everything below is built around reorder rate, defect rate and cash conversion rather than headline unit price.
Published 01 August 2025 · VapeWholesaleHub · Reading time 8 min
Reading a quotation properly
Ordering vape juice is not difficult. Ordering vape juice that sell through without a return queue behind them is the part most buyers underestimate, and it is where we spend our time. We supply B2B buyers in European and North American markets with core lines that turn over predictably, and we keep the specification list short enough for your team to actually manage.
A landed cost sheet for vape juice has five lines: unit price, packaging, freight, duty and the cost of defects. Quoting only the first line is how buyers end up surprised at the fourth.
We publish a realistic band of 1.14 to 3.65 per unit for standard configurations at 500 units. Below that band you are buying a lighter specification; above it you are paying for finish, packaging or a smaller run.
Where defects actually come from
Cosmetic grading is written down, not argued about. Minor scuffs inside the tolerance band are accepted; anything that would make a customer put the unit back on the shelf is rejected. Your staff should never have to explain a finish defect to a paying customer.
Battery safety is not a marketing line. Cells are matched by capacity and internal resistance before assembly, charging boards are checked for cut-off voltage, and any unit that fails the cut-off test never reaches packing.
Assortment planning without the guesswork
The first question we ask is not what you want to spend. It is what your customer already buys. Answer that and the vape juice list writes itself; skip it and you end up with a pallet of stock that photographs well and sells badly.
We keep a short list of approved configurations for vape juices. Anything outside that list is possible, but it becomes a custom run with a custom lead time, and we quote it as such rather than pretending everything is standard.
- Consolidated or split shipping, quoted both ways
- Reference sample retained from every batch
- Mixed SKU cartons to spread first-order risk
- Private label files archived for future rebrands
- Cartons drop-tested and pallet-counted for clean freight
- Named account contact who has handled the product
What your market will ask for
Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.
Regulation for vape juices differs by country and sometimes by state. We do not pretend to be your lawyer, but we do keep the document pack current and we will tell you when a configuration cannot legally enter a market you have named.
Specification summary
| Volume | 50 ml |
| Strength | 6 mg |
| Base ratio | 70/30 VG-PG |
| Flavour range | 24 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 300 units per SKU, mixed cartons allowed |
| Lead time | 18 working days after artwork approval |
We would rather lose an order at quotation stage than explain a mismatch after delivery, which is why the specification conversation comes before the price conversation.
Frequently asked
Can you ship to multiple locations?
Yes. Split shipments are quoted separately because consolidation and splitting price differently. Tell us the destination list at quotation stage and we will show both options.
What is the minimum order for vape juice?
Standard configurations start at 500 units per SKU, with mixed SKUs allowed inside the same carton. Custom colours, custom packaging or a private label run usually start at 1000 units because of setup time on the line.
How do you handle repeat orders?
The specification is held on file against your account, so a reorder is a reference rather than a new brief. We recommend a standing schedule with a fixed weekly cut-off so stock lands before the shelf empties.
Related reading
Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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