Vape Juice resale: for new brands
Vape Juice sits in a crowded price band, and the cheapest quote on the sheet is rarely the cheapest unit on your shelf. Everything below is built around reorder rate, defect rate and cash conversion rather than headline unit price.
Published 02 December 2024 · VapeWholesaleHub · Reading time 6 min
Unit price versus landed cost
Ordering vape juice is not difficult. Ordering vape juice that sell through without a return queue behind them is the part most buyers underestimate, and it is where we spend our time. We supply B2B buyers in European and North American markets with core lines that turn over predictably, and we keep the specification list short enough for your team to actually manage.
Unit price breaks usually land at 120, 500 and 1000 pieces. Between those steps the cost curve flattens, which is why pushing a 200 unit order to 500 often costs less per unit than buyers expect.
Payment terms for new accounts are normally a deposit with the balance against the bill of lading. Established buyers on a repeat schedule can move to terms after three clean shipments.
The reorder is the real test
Technical questions usually arrive at the worst possible moment, which is why we answer them on WhatsApp as well as email. A photo and a two line message resolves most issues faster than a ticket.
The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.
What a sensible opening order looks like
We source vape juices from a small group of factories we have worked with for years. That means a specification can be held across repeat orders instead of being re-qualified from scratch every quarter. Consistency is a boring selling point and it is also the entire game.
A practical starting order for B2B buyers is 120 units across two or three SKUs, not 120 units of one. That spreads the risk, gives your staff something to compare, and still hits the first price break.
- Specification locked in writing before production starts
- Seven-day defect reporting with replace-or-credit
- Cartons drop-tested and pallet-counted for clean freight
- Private label files archived for future rebrands
- Reference sample retained from every batch
- Mixed SKU cartons to spread first-order risk
Turning shelf space into repeat visits
Photography matters for online listings. Shoot on a neutral background with the device at a slight angle, show the pack alongside the unit, and keep the same framing across the range so the grid reads as a family.
Staff knowledge converts better than any poster. If your team can explain the difference between two coils in one sentence, the step-up SKU sells itself.
Specification summary
| Volume | 50 ml |
| Strength | 0 mg |
| Base ratio | 50/50 PG-VG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 200 units per SKU, mixed cartons allowed |
| Lead time | 18 working days after artwork approval |
We would rather lose an order at quotation stage than explain a mismatch after delivery, which is why the specification conversation comes before the price conversation.
Frequently asked
How do you handle repeat orders?
The specification is held on file against your account, so a reorder is a reference rather than a new brief. We recommend a standing schedule with a fixed weekly cut-off so stock lands before the shelf empties.
Can you ship to multiple locations?
Yes. Split shipments are quoted separately because consolidation and splitting price differently. Tell us the destination list at quotation stage and we will show both options.
What is the minimum order for vape juice?
Standard configurations start at 120 units per SKU, with mixed SKUs allowed inside the same carton. Custom colours, custom packaging or a private label run usually start at 500 units because of setup time on the line.
Related reading
Need a quotation on vape juices?
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