Vape Juice markup — tips
Buyers come to us for vape juice after a bad quarter: dead stock on one side, empty shelves on the other. The cause is usually the same, an assortment built from a catalogue instead of from sell-through data. This page explains how we rebuild that balance for B2B buyers.
Published 03 May 2025 · VapeWholesaleHub · Reading time 5 min
Unit price versus landed cost
Vape Juice is a specification decision before it is a price decision. Get the resistance, the capacity and the packaging right and the price conversation becomes short. Get them wrong and no discount will rescue the order.
Freight is quoted separately and honestly. Bundling it into the unit price looks tidy and hides the one line that changes most often between shipments.
A landed cost sheet for vape juice has five lines: unit price, packaging, freight, duty and the cost of defects. Quoting only the first line is how buyers end up surprised at the fourth.
What happens when something goes wrong
Reorders are the real test of a supplier. If the second shipment does not match the first, the relationship is over regardless of price, so we treat the reorder as the actual deliverable.
We keep the specification sheet for every order on file. Two years later, when a customer asks whether a pod is compatible, the answer is a lookup rather than a guess.
Shipping without surprises
Documentation travels with the goods: commercial invoice, packing list, and the certificate set for your market. We send a scanned copy before dispatch so your broker can clear the file in advance.
We ship from Shenzhen and Guangzhou: air express for samples and part loads, sea freight for volume. Typical production lead time is 15 working days after artwork approval, plus transit. We quote both routes so you can see the trade-off instead of guessing at it.
- Mixed SKU cartons to spread first-order risk
- Artwork proof plus physical dummy for custom packaging
- Specification locked in writing before production starts
- Reference sample retained from every batch
- Cartons drop-tested and pallet-counted for clean freight
- Batch codes traceable from carton back to production date
What your market will ask for
Age verification is not only a website problem. Retail packaging, shelf placement and staff scripting all carry compliance weight, and auditors increasingly ask for evidence of all three.
Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.
Specification summary
| Volume | 100 ml |
| Strength | 3 mg |
| Base ratio | 50/50 PG-VG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 300 units per SKU, mixed cartons allowed |
| Lead time | 12 working days after artwork approval |
If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.
Frequently asked
How long does production take?
Around 15 working days after artwork approval for stock configurations, plus transit. Custom runs add roughly a week for tooling and a physical dummy. We confirm the date in writing on the order acknowledgement.
What documents come with a shipment?
Commercial invoice, packing list, and the certificate pack for your market: test reports, declaration of conformity and safety data sheets. We send scans before dispatch so your broker can pre-clear the file.
Can we order samples before committing?
Yes. Sample orders are shipped by air express and the cost is credited against your first production order above 60 units. We would rather you handle the sample than approve a specification from a photograph.
Related reading
Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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