Vape Juice labelling language rules playbook

Keeping the second shipment identical

There is no shortage of suppliers quoting vape juice. The scarce thing is a supplier who will tell you which SKU to drop. We have been shipping vape juices long enough to know that the honest answer is usually a shorter list, and that is the answer we give.

We keep the specification sheet for every order on file. Two years later, when a customer asks whether a pod is compatible, the answer is a lookup rather than a guess.

The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.

Assortment planning without the guesswork

Most B2B buyers arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.

Factory capacity matters more than factory size. A line that can hold a tolerance across 5,000 units is worth more than a showroom that can produce 50,000 on paper. We qualify capacity by running a repeat order and measuring the drift.

Merchandising a small range well

Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.

Bundle a device with a consumable and the reorder rhythm changes from occasional to weekly. That single merchandising decision often does more for monthly revenue than a price promotion.

• Mixed SKU cartons to spread first-order risk
• Cartons drop-tested and pallet-counted for clean freight
• Seven-day defect reporting with replace-or-credit
• Document pack prepared per destination market
• Artwork proof plus physical dummy for custom packaging
• Standing reorder schedule with a fixed cut-off

Getting the carton there intact

Transit times move with the season. Book space early for Q4 and around Chinese New Year, when factory output pauses for two to three weeks and freight rates tighten at the same time.

Damage in transit is nearly always a packing decision, not bad luck. Double-walled cartons, internal dividers and a drop-tested configuration cost a little more and save the argument at the other end.

Specification summary

If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.

Frequently asked

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