Vape Juice label law: 101
There is no shortage of suppliers quoting vape juice. The scarce thing is a supplier who will tell you which SKU to drop. We have been shipping vape juices long enough to know that the honest answer is usually a shorter list, and that is the answer we give.
Published 16 November 2025 · VapeWholesaleHub · Reading time 5 min
Merchandising a small range well
We ship vape juices to distributors, chain buyers and independent shops. What follows is the material we normally cover in a first conversation: what we hold in stock, how we test it, how it ships, and what happens when a carton arrives damaged.
Seasonality in vape juices is real but smaller than most buyers assume. The bigger swing comes from restocking discipline, not from calendar events.
Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.
Keeping the second shipment identical
The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.
Reorders are the real test of a supplier. If the second shipment does not match the first, the relationship is over regardless of price, so we treat the reorder as the actual deliverable.
Paperwork, labelling and market rules
Age verification is not only a website problem. Retail packaging, shelf placement and staff scripting all carry compliance weight, and auditors increasingly ask for evidence of all three.
Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.
- Artwork proof plus physical dummy for custom packaging
- Specification locked in writing before production starts
- Batch codes traceable from carton back to production date
- Document pack prepared per destination market
- Mixed SKU cartons to spread first-order risk
- Reference sample retained from every batch
Where the margin really sits
A landed cost sheet for vape juice has five lines: unit price, packaging, freight, duty and the cost of defects. Quoting only the first line is how buyers end up surprised at the fourth.
Freight is quoted separately and honestly. Bundling it into the unit price looks tidy and hides the one line that changes most often between shipments.
Specification summary
| Volume | 100 ml |
| Strength | 3 mg |
| Base ratio | 50/50 PG-VG |
| Flavour range | 48 profiles |
| Closure | Child resistant |
| Bottle | PET |
| Minimum order | 300 units per SKU, mixed cartons allowed |
| Lead time | 18 working days after artwork approval |
We would rather lose an order at quotation stage than explain a mismatch after delivery, which is why the specification conversation comes before the price conversation.
Frequently asked
Do you support private label?
We do. Send your artwork or your brand direction and we will return a digital proof, then a physical dummy for colour approval. Packaging files stay on record so a rebrand later is a file update rather than a redesign.
How long does production take?
Around 20 working days after artwork approval for stock configurations, plus transit. Custom runs add roughly a week for tooling and a physical dummy. We confirm the date in writing on the order acknowledgement.
Can we order samples before committing?
Yes. Sample orders are shipped by air express and the cost is credited against your first production order above 50 units. We would rather you handle the sample than approve a specification from a photograph.
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Need a quotation on vape juices?
Send destination market, target price and quantity. Same-day reply on working days.
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