Vape Juice customs — in one week

Building an assortment that actually turns

There is no shortage of suppliers quoting vape juice. The scarce thing is a supplier who will tell you which SKU to drop. We have been shipping vape juices long enough to know that the honest answer is usually a shorter list, and that is the answer we give.

Colour range is where assortments quietly die. Six finishes look impressive in a brochure and disastrous on a shelf with 40 cm of space. We recommend two finishes per core SKU and let the trial line carry the novelty.

We source vape juices from a small group of factories we have worked with for years. That means a specification can be held across repeat orders instead of being re-qualified from scratch every quarter. Consistency is a boring selling point and it is also the entire game.

Support that answers the question

The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.

Reorders are the real test of a supplier. If the second shipment does not match the first, the relationship is over regardless of price, so we treat the reorder as the actual deliverable.

Batch consistency and why it matters

7 separate checks run before a carton is sealed: electrical, mechanical, leak, finish and packaging. Anything outside tolerance is quarantined the same day and reported to you, rather than shipped with a hope and a discount.

Leak complaints almost always trace back to one of three things: an over-torqued centre post, a seal that sat in a hot container, or a fill volume pushed past the design limit. We cap fill volume slightly below maximum for exactly that reason.

• Mixed SKU cartons to spread first-order risk
• Specification locked in writing before production starts
• Batch codes traceable from carton back to production date
• Artwork proof plus physical dummy for custom packaging
• Consolidated or split shipping, quoted both ways
• Standing reorder schedule with a fixed cut-off

Turning shelf space into repeat visits

Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.

Shelf position decides velocity as much as price. Keep vape juices at eye level, one facing per SKU, and rotate the trial line every quarter so the display keeps earning attention.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

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